If Podiatrists Don't Perform Aesthetic Foot Procedures, Other Doctors Will!

February 24, 2010

The following article recently appeared on a news site for plastic surgeons:

Rather than buying shoes that are kinder to their tootsies, women ask surgeons to inject dermal filler into the balls of their feet – thus filling them out and providing padding inside the foot.

The procedure, called a “foot filler,” is a recent innovation. In 2008, most patients visited Harley Medical Group for facial Botox injections, and only one or two women requested anything injected into their feet.

But, since its inception, the cosmetic cushioning trend has gained momentum. In 2009, more women requested the foot filler treatment, according to the cosmetic surgery provider, and rates are expected to continue rising in 2010. This despite warnings that the cushioning effects only last up to three months, at the most. The effects of filler don’t last long in the feet because of the pressure that walking puts on them. And the pressure will be even higher if the patient spends a lot of time walking in high heels. According to the Harley Medical Group, each foot filler operation costs at least £240, which is almost $400.

The procedure described is the trademarked "Pillows for Your Feet" procedure we teach our members at our seminars. This illustrates how important it is for more podiatrists to embrace these types of aesthetic procedures; if we don't, doctors will!